00:00 Key Takeaways on Your Offers & Business Model So You Scale in Alignment

6:19 Day 1 Recap on Speed of Sales

7:39 Day 1 Recap: Your Credibility is Your Collateral + Heightening Your Value

9:54 Your Message Goes Into EVERYTHING

10:35 Misaligned Clients Mess With Your Money & Mindset

11:23 Dr. Laquita's Aha on The Impact of Misaligned Clients

13:45 Trauma of Bad Client Experiences

14:33 Clone a Client and Anti-Client Messaging Methods

16:53 The Turtles & The Rabbits: Understanding Client Readiness

15:34 Pre-Qualifying Your Clients

20:38 Messaging Check-In 1: Client Attraction Messaging Assessment

21:39 Overview of The 3 High Impact Messaging Strategies

21:56 Talking to Buy Who Actually Want to Buy (Different Stages of Awareness & Acceptance)

24:20 Shannon's AHA - Ready vs. Not So Ready Buyers

27:50 Speaking to Clients to Make the Decision + Live Messaging Makeover Example

29:50 Stop Over-Teaching and Educating in Your Free Stuff

34:20 Your Mindset for Pivoting Your Audience & Next Level Clients ("Could" vs. "Called")

36:51 Guilt for Leaving People Behind

38:38 Introduction to My Client Intimacy Messaging Method (Psychographics vs. Demographics)

00:00 Client Intimacy Messaging Method Exercise with Shannon

4:18 Coaching: The Gap of Gold in Your Messaging

6:00 Live Messaging Makeover: Tangible Transformations (Top of the Iceberg)

8:05 Live Messaging Makeover: Intangible Transformations + Feelings (Bottom of the Iceberg)

10:46 Transformational Impacts of Your Work to Your Client & Their Entire Life + Everything They Value + Care About to Heighten the Value of Your Offer + Work

14:25 Shannon's Thoughts

16:40 Client Intimacy Messaging Method Exercise with Dr. Laquita

18:29 Structuring Your Sales Messaging for Clients Who Make Decisions

19:20 Example of Us Speaking to What Your Highest Client Actually Values & Will Pay For So You Stop Settling for People Who Only Want to Pay Lower Rates

27:14 Answer THIS About YOUR Ideal Client

27:50 Value Stacking Your Offer & Positioning Messaging + Pricing Strategies

30:20 More Messaging Breakthroughs

31:23 Putting the Pieces Together so You Pre-Qualify, Pre-Position, and Pre-Sell EVERYWHERE

32:29 Messaging Check-In 2: Visibility & Marketing Method Assessment

33:23: Funnel Messaging Feedback for Dr. Laquita

35:39 Next Level Messaging for YOUR Funnels & Amplifying Your Expert Ecosystem

40:07 Messaging Check-In 3: Assessing the 3 "C"s of Messaging that Connects & Converts

41:55 Quick Money in The Message Inner Circle Overview